Tik Tok traffic arbitrage is becoming more attractive to arbitrageurs every year. Its advertising reach reaches 11.2% of the world’s population. (1) The platform ranks sixth among social networks in terms of popularity. By mid-2024, Tik Tok has been downloaded 4.92 billion times. (2) The number of monthly users has reached 1.04 billion. Among them, 52% men and 48% women are mostly aged 18-34 (69.3%). This is a solvent target audience that actively makes purchases online. Therefore, Tik Tok arbitrage attracts specialists who promote products for remuneration from advertisers.
At first, Tik Tok was looked at as a teenage social network with many viral videos with popular music tracks. It then attracted the attention of a more adult audience. Arbitrage from Tik Tok relies on pouring free traffic into destinations such as:
- branded clothing and footwear;
- cosmetics;
- jewelry;
- electronics,
- Deiting;
- sports betting, gambling.
Arbitrage masters need fast mobile proxies, knowledge of algorithms for forming the feed, and consideration of the requests of the target audience.
How to promote links in TikTok?
Each social network has its own peculiarities of arbitrageurs’ work. To carry out arbitrage in Tik Tok, two conditions should be met. First, a link bio profile can be added after acquiring a thousand subscribers. Secondly, you can not openly place affiliate links in the video, which almost inevitably leads to a ban. Special software tools such as OpenVPN server Windows and constant monitoring of information in video content allow arbitrageurs to avoid blocking accounts.
Masking links, making a drain of traffic from Tik Tok, are performed in several ways:
- create a link to a landing page bio in social media profiles using Linktree (3) and mask links to offers in it;
- use video clips to include the names of personal channels in Telegram and YouTube with the advertised offers;
- buy a domain, make a neutral landing page, where a bot that checks links is redirected. Create a special link using the free service HideLink (4) (MyLead site), insert it into the description of the account on Tic Toc.
Of the first two free tools, the second one is much safer for the arbitrageur. The third option requires financial expenditures for the creation of a landing page and payment for the domain. They are quickly recouped at the expense of income from advertisers.
How to start earning in TikTok?
The entertaining nature of the platform appeals to the emotions of users. It is suitable for promoting verticals (groups of goods, close in purpose and similar in the ways of advertising promotion), in the selection of which there is an emotional component. It is best to advertise clothes, shoes, beauty industry, home products, dating sphere.
White Goods
The safest vertical that uses traffic arbitrage in Tik Tok, experts consider white commodity. It is associated with the promotion of physical goods – clothes, shoes, goods for cars, houses, cottages. A wide range of products allows you to find your niche. The main thing is to play advertising in videos in accordance with the requests of the target audience and masterfully disguise the affiliate link.
Deiting
The most stable verticals of Tik Tok include datings – sites and dating apps. Experienced arbitrageurs recommend using an offerer with a smartlink – a smart link for selecting an offerer suitable for geolocation. Almost a dozen and a half of such smartlinks in the “For Adults” category are presented on MyLead. (5) When working with offers in deiting, it is recommended to use proxy checker to assess the degree of anonymity of the server. The tool allows you to select geolocation without using additional software.
Nutra-offers
Interest in HERE, the cult of beauty has turned dietary supplements, vitamins, weight loss products, decorative and care cosmetics into one of the most popular verticals. Close-ups (changing skin condition before and after) should be avoided in the video to avoid getting banned. But gymnastics (yoga, qigong, stretching), breathing practices, healthy eating, detox are favored by the platform’s algorithms and those who arbitrage traffic from Tik Tok to generate income from promoting services.
Step-by-step instructions for pouring traffic from TikTok
Arbitrageurs use organic and paid traffic. The service for launching paid is equipped with the TikTok for Business advertising cabinet. Experienced professionals prefer to use organic traffic based on:
- individually created strategy;
- permanent activity in accounts;
- reasonable use of anti-detect browsers.
With this approach, videos are guaranteed to get into recommendations and guarantee the growth of traffic to advertisers’ online resources. What stages does the work include?
Creation and pumping of accounts. An arbitrageur registers or buys a lot of accounts in Tik Tok. Buy accounts registered in the geolocation where the traffic will flow. It is recommended to use an anti-detect browser. Before the start of the campaign, you should pump up your accounts, build trust in Tik Tok’s algorithms and users by watching random videos, likes and comments.
Warming up the accounts. To do this, upload video content taking into account the topic of the promoted offerer and the target audience. After a few days upload videos for the desired offer. Arbitrageurs download them from free stocks with further processing in a video editor for uniqueization or shoot them themselves. The sound track popular among the target audience for which the content is created is important.
Language, GEO, hashtags. Posts, videos are produced in the language of the country for which the traffic spill is being prepared. Videos are equipped with popular hashtags. You can look for them in the most popular videos with millions of views – it helps to get into the recommendations.
Promotion. You can use AdsPower to manage your profiles. (6) It is desirable to warm up all your accounts, increase interaction between them, attract the attention of TikTok moderators. These same accounts are further used to promote posts on the offer with the help of cross-comments and likes.
How else can you promote the account and increase traffic? To do this, the arbitrageur:
- leaves under the top videos on the main page of Tik Tok comments, likes;
- activates tens (hundreds) of accounts through the browser anti-detector;
- raises the comment and account in the popular, increases its visibility for users, gets an increase in organic traffic.
The work of an arbitrageur in Tic Toc is a popular form of affiliate marketing to generate sales. He receives from the advertiser an agreed payment for each lead (targeted action of the visitor) – registration on the site, downloading a mobile application, order, payment for goods.
Strategies of working with advertising in TikTok
Traffic arbitrage through Tik Tok uses different strategies for promoting advertisers’ goods and services. They take into account the psychology of the main target audience – millennials and generation Z. They are popular for pranks (pranks and jokes), lifehacks, recipes, sports and educational content. Arbitrageurs use these trends to prepare videos.
Marketing strategies of working with advertising are aimed at the growth of organic and paid traffic. Let’s consider some of them.
Adset funnel. Represents several bundles of unique videos to find out which ones the target audience reacts to more actively. Using this strategy, the arbitrageur
- prepares 10 funnels with 10 videos in each – 100 videos for advertising in total;
- analyzes the result in 2-3 days and sees that out of a hundred videos, five have gone viral;
- combines them into one adset – a common advertising campaign to avoid competition between the videos that have become popular;
- removes the remaining videos, replaces them with others, and continues to monitor audience reaction.
This is how a group of ads within a generic ad campaign works.
Best of the Best. Several creatives – unique videos with links to the offer – are launched in one bundle. A few days are given for promotion, then exclude videos with minimal conversion. Repeat the process until the most successful video that can drive traffic to the advertiser’s site remains. An interesting result is given by bundles that use different styles and ideas of video content. So you can identify the most effective aesthetics of information presentation.
Streams. Tik Tok is good because even a stream on a page without a subscriber can attract the attention of a hundred or two users. It is up to the arbitrator to decide what to broadcast – himself, an interesting guest or a pre-prepared video.
Mutual likes and comments. The more popular a post is, the more likes and comments it has gotten, the easier it is for it to get into recommendations. You should use a large number of registered accounts and an anti-detection browser to gain likes. Otherwise, the platform may block the user, accusing him of multi-accounting.
Conclusion
TikTok is “younger” than Facebook and Instagram, its popularity and audience is growing faster and more stable. It has one amazing property – users often “hang out” watching videos for several hours. This is taken advantage of by arbitrageurs. The platform has a great potential for generating income through arbitrage. Its algorithms are clear and transparent. If you follow the established rules and exercise caution, you can earn quite a lot on arbitrage without investment. The main thing is to learn how to disguise advertising links in order not to get banned.
