In today’s world, messengers have become an important tool for communication and promotion. One of the most popular messengers – Telegram – provides extensive opportunities for creating and managing channels and groups, as well as for mass mailings. This article will help you understand how to make a mass mailing in Telegram, what tasks can be solved and what steps you need to take to effectively use this tool.
Spam mailing in Telegram, as a means of communicating with users, is of great importance for business and personal projects. It allows you to quickly and effectively deliver information to a large audience, keep subscribers’ attention, promote products and services, and create an engaged community.
In this guide, we’ll break down all the steps from preparation to analyzing the effectiveness of a newsletter. You will learn how to choose the right tools, create interesting content, attract the maximum number of subscribers how to make spam in Telegram and what it is in general.
What tasks can be solved with the help of mailing in Telegram
Mass mailing in Telegram can be useful for various purposes:
- Informing – quick delivery of information to a large audience.
- Promotion – increasing brand awareness and promoting products or services.
- Engagement – retaining an audience and increasing their engagement through interesting content.
- Sales – communicating directly with customers and increasing sales through special offers and promotions.
Let’s consider each of these tasks in more detail to understand how to make an automatic newsletter in Telegram. Informing allows you to quickly notify subscribers about news, promotions and events. This is especially important for companies that want to stay in touch with their audience and respond quickly to changes.
Promotion involves creating and distributing content that builds brand awareness and stimulates interest in products or services. Engagement helps keep your audience engaged by creating a sense of community and encouraging interaction. Sales, on the other hand, allows you to directly offer products and services, increasing your company’s revenue.
Step 1: Prepare for a mailing
Determine the purpose and audience of the mailing
Before attempting to tackle the question of how to do a newsletter in Telegram, it’s important to clearly define the purpose of your newsletter. It can be to inform, attract a new audience, sell products or services, etc. You also need to define your target audience: who your subscribers are, their interests, age, gender, etc.
Having a clear understanding of your goals and audience will allow you to create more targeted and effective content. For example, if your goal is to inform, the content of your posts should be concise and informative. If you want to increase sales, it is worth including special offers and promotions in your newsletter. Analyzing your target audience will help you understand what topics and formats are most interesting to your subscribers, which will allow you to create more attractive content.
Selecting and creating content for the newsletter
First of all, it should be high-quality and relevant to your audience. It can be text posts, images, videos, links to articles or products. It is important that it should be useful and interesting for subscribers.
To create a Telegram newsletter, you can use various tools such as Canva for graphics, Lumen5 for videos and Google Docs for texts.
It is important to keep a balance between promotional and informational messages. For example, you can alternate between company news and useful tips and tricks, which will help keep the audience’s attention and not overwhelm them with advertising. You should also use personalization – this is a telegram mailing by contacts or a telegram mailing by numbers. Here you can address subscribers by name, offering them content that matches their interests and needs.
Step 2: Create a channel or group
The difference between a channel and a group
Telegram has two main types of communities: channels and groups. A channel is a one-way platform where only administrators can post messages. A group, on the other hand, allows all members to communicate and share content. The choice depends on your goals: if you just want to share information, a channel is better; for more active interaction with your audience, a group is better.
A channel is ideal to create a Telegram newsletter, for example, to distribute news, updates and announcements. It allows you to retain control over the content and ensure that messages are not lost in the general flow. A group, on the other hand, provides more opportunities for interaction and discussion, which can be useful for building community and engaging subscribers. The choice between the two depends on your goals and style of communicating with your audience.
How to create and customize a channel or group
Creating and customizing a channel or group is an important step for a successful newsletter. All you need to do is follow a few simple steps:
Open Telegram and click on the new chat icon.
Select “Create Channel” or “Create Group”.
Enter a title and description.
Configure privacy and management settings.
Invite participants or share a link to join.
The title and description should be concise and informative so that subscribers immediately understand what the community is about. Privacy settings allow you to control access to your community and protect it from spam and unwanted members. You can invite members through private messages, social media or by posting a link on your website.
Step 3: Attract subscribers
Methods of attracting subscribers
In order to do a mass telegram newsletter, you must first attract subscribers. Effective methods include the following points:
- Advertising in other channels and groups.
- Promotion through social networks and website.
- Using QR codes.
- Holding contests and promotions.
Advertising in other channels and groups can quickly bring attention to your community. Social networks and website are also powerful tools for promotion. QR codes can be placed on business cards, flyers and other printed materials. Contests and promotions stimulate interest and attract new subscribers, creating additional excitement around your channel or group.
Create compelling content to retain your audience
Regular and interesting content will help retain subscribers. To make your tg newsletter go according to the planned plan, publish useful tips, news, exclusive offers, etc. It is important to keep a balance between promotional and informational posts.
For example, you can alternate posts with company news and useful tips, so that subscribers receive not only advertising, but also interesting information. Exclusive offers and promotions will help keep their attention and encourage subscribers to take action. Regularity of publications is also important: by setting a schedule and sticking to it, you’ll create anticipation for new posts and increase audience engagement.
Tools for scheduling and managing content
You can use various tools such as Trello, Asana, Google Calendar. They will help you structure your work and not forget about important publications.
These tools allow you to create a publication schedule, assign people responsible for content creation, and track tasks. This is especially useful if you have a team working on content. You can also use automatic schedulers like Buffer or Hootsuite to publish posts at set times, making it easier to manage a channel or group.
Step 4: Choose a service to send messages to
To make sending messages to telegram for free hassle-free, you can use special services such as Telegram Bot API, Manybot, Botsify and others. They allow you to automate the process and send messages to a large number of subscribers simultaneously.
Mailing list services simplify the process of sending messages and save time. Their choice depends on your needs and budget. Some offer free plans with limited features, which can be a good option to get started. It’s important to familiarize yourself with the features of each service and choose the one that best suits your needs.
Step 5: Utilize bots for automation
Overview of popular bots for Telegram newsletters
Some of the most popular bots for mailing lists include Manybot, Chatfuel, and Telegram Bot API. These bots allow you to automate your mailing list, manage content, and interact with subscribers.
Manybot provides a user-friendly interface for creating and managing newsletters. Chatfuel offers a broader set of features, including integration with CRM and analytics. Telegram Bot API allows you to create your own bots with individual settings. Their choice depends on your needs and level of technical expertise.
How to set up a bot for automatic mailing
To do this, follow the steps below:
Create a new bot via BotFather.
Connect it to one of the services for automation.
Customize message templates and mailing schedules.
Test the bot’s performance before launching it.
Setting up a bot is an important step in how to make a Telegram bot mailing list. BotFather makes it easy to create a telegram bot and get a token to access the API. Connecting to an automation service simplifies mailing management and allows you to use ready-made templates and scripts. Testing before launch will help to make sure that the bot works correctly and sends messages at the specified time.
Step 6: Analysis and optimization
Monitor the effectiveness of the mailing list
Use analytics tools such as Telegram Analytics or the built-in features of Telegram itself to monitor the effectiveness of your mailings. They can help you track the number of views, interactions, and other metrics.
Analyzing data allows you to understand how successful your newsletters are and what aspects need improvement. It’s important to monitor metrics regularly and react to changes. For example, if the number of views or clicks is declining, it could be a signal to change content or send times.
How to use analytics to improve your mailings
Analyzing data – before you make a mailing to telegram chats – will help you understand what types of content are most popular, at what time is the best time to send messages and how to improve interaction with your audience. Based on this information, you can optimize content and newsletter strategy.
Using analytics allows you to make informed decisions and improve your mailing results. For example, if a certain type of content gets more interactions, you can increase its share of the overall strategy. It’s also worth experimenting with different posting times to find the optimal time for your audience.
Tips for optimizing content and posting times
Stick to these tips:
Send messages at the optimal time when your subscribers are most active.
Use personalization and segmentation to increase content relevancy.
Analyze results and make changes to your mailing strategy.
Create a bot through BotFather.
Connect it to the selected service.
Customize message templates and mailing schedules.
Test and optimize your newsletter.
Personalization helps make messages more relevant and interesting to subscribers. Segmentation allows you to send different messages to different groups of subscribers, which increases their effectiveness.
Regular analysis and optimization of strategies will help you constantly improve results and achieve your goals.
Summary of Telegram mailing tools
Services for Telegram mailing
There are various services that can be used for Telegram mailings:
- Manybot – allows you to create and manage bots for mailings.
- Chatfuel – intuitive bot builder.
- Telegram Bot API – official tool for creating and managing bots.
These bots are enough to successfully create mailing lists.
How to set up a mailing using a bot
To do this, follow the steps below:
Create a bot through BotFather.
Connect it to the selected service.
Customize message templates and mailing schedules.
Test and optimize your newsletter.
How to set up mailing to chats
Use the same tools to send to chats as you do for channels. Set up a bot, create content and schedule mailings. This will help you reach more audience and increase the effectiveness of your communications.
Now you know how to make a private messaging newsletter on Telegram and what steps you need to take to do it. Use the knowledge you have gained to achieve your goals and increase the effectiveness of your Telegram channel or group.
If you need additional tools to work with Telegram, we recommend purchasing mobile proxies or using a hosted sim card for a reliable connection. You can also configure OpenVPN for Windows to ensure security and stability.
Thus, the proper use of tools and strategies will allow you to effectively do Telegram mass mailing and achieve high results. However, keep in mind that the price of mobile proxies for countries, such as the European Union, can differ markedly from each other.
