Social networks are growing by leaps and bounds. Today it is not just a way to communicate with friends, share your impressions, search for creative ideas or read the news. It is a powerful tool for promoting literally any product. In any social network you will find an advertisement for an expensive new generation car, next to an advertisement for a breakfast cereal.
This trend has spawned many new professions, including the profession of arbitrageur. Today you will learn what traffic arbitrage is and how to make money with it. You will also get practical tips and a set of important programs to start your career.
What is traffic arbitrage?
Social media traffic arbitrage is the reselling of traffic on favorable terms. The difference achieved is the net profit. This is a lucrative form of income generation in the network. The profession although it requires a number of skills, is easy to enter.
The main task of the specialist, to attract as many users as possible to the customer’s site, or the site where the referral link is located to go.
The potential of social media for traffic arbitrage
The potential of social media is incredibly great. More and more users are spending time on social networks, paying attention to the products advertised there. Many users deliberately go to social networks to find a suitable product or to get a recommendation about it. Despite the fact that social networks have been around for quite some time and many niches have active competition, making money from traffic arbitrage remains one of the most potential areas.
Types of traffic in arbitrage
At the moment it is possible to distinguish several types of traffic with which a specialist can work. It is worth noting that the sphere is alive and is still actively developing. Perhaps in time this list will be supplemented.
Organic traffic. These are users who independently came to the site on personal initiative. This is the most valuable traffic, because it is best perceived by search networks, which seeing the interest of users raise the site in the list of queries.
Direct traffic. If the user has bookmarked the site, entered its address in the line, such traffic is called direct traffic. That is, the user took direct action to get to your site.
Media traffic. This is traffic that comes from advertising. This includes banner clicks, ads from bloggers, referral links and other marketing products.
Traffic mined from social media. Both the most popular social networks like Facebook, TikTok, Instagram, X, Vkontakte, Pinterest, Youtube, and less popular products can bring traffic in significant volumes.
Users who came to the site through Email traffic or messengers. This is another popular mass method of attracting visitors.
Motivated traffic. This can be considered as all traffic that came to the site through a targeted action. For example, by clicking on a link for a certain discount, cashback and other.
Paid traffic. If a visitor comes through contextual paid advertising, such traffic is called paid traffic.
White and black arbitrage: what is the difference?
There are two types of arbitrage on the market – white and black. They differ in the legality of the method of promotion. Promotion of arbitrage in social networks by creating contextual and targeted advertising is called “White”. This includes other ways of legally promoting the site, its services or goods located on it.
Black arbitrage involves the use of illegal or lawless methods. These are clickbait, methods of bypassing blocking, prohibited advertising. Of course, the first method is more suitable when building a long-term promotion strategy.
Paid and free traffic
You can attract traffic using paid and free methods. How to do it for free? Only organically! This can take a long time. In addition, the product must have a name on the market, so that the user goes to the Internet just for it.
Paid methods are more effective and give significant results in a short time. This can include targeting, marketing and even black arbitrage methods. In any case, it is worth connecting an OpenVPN server for PCs so that access to accounts is stable and fast.
Organic and advertising traffic
Above you have already learned that traffic can come organically and through advertising. Let’s break down what this means. In brief:
- Organic traffic – users who came for a product, visited the site on personal initiative. For example, when you type in the name of the site you want and go directly to it, you are an organic user.
- Advertising traffic – if you became a user of the site by clicking on a banner ad, on a targeted request, fulfilling the terms of a promotion, etc., then such traffic is considered advertising. Any marketing tools can be used to realize the influx of users.
When organizing this or that type of traffic influx, take into account the cost of proxies from LTESocks. The systems help to legally bypass geographical blockages, speeds up the Internet, allows you to use multi-account.
Verticals in traffic arbitrage
For the convenience of arbitrageurs, all offers have been combined into verticals. This type of classification helps to build a profitable strategy to achieve the best results.
Definition and examples of verticals
A vertical in arbitrage is a group united by characteristics and indicators that determine the outcome of the applied strategy. For example, you choose a topic in the Internet space where you plan to dump traffic to achieve the highest ROI. Below are the most profitable verticals.
The most profitable verticals in social media are
- iGaming. This group includes all gambling products. These include online casinos, poker, sports betting, and more.
- Sweepstakes. Lotteries and prize draws in the online space.
- Finance. These are microloans, insurance, banking systems.
- Nutra. Goods for health and beauty. Important! Medical products are not included in this group.
- Dating. A topic dedicated to online dating.
- Cryptovertical. As you understand, any traffic related to cryptocurrency.
How to choose your niche for arbitrage
When making a choice of workspace, you need to pay attention to several factors. The most important of these are your personal interest and comfort, as well as profitability. By evaluating these indicators, you will be able to choose the best option for earning money.
Why is it important that the monetization of traffic in social networks was held on topics of interest to you? The answer is stored in the duties of an arbitrageur. As a specialist, you will perform a number of work tasks:
- Perform publications in a personal blog, on a page in a social network.
- Communicate with bloggers.
- Learn about new products on the market and implement them in your strategy.
- Post marketing information.
You will be more successful if you participate in topics you understand.
Steps to success in social media traffic arbitrage
To become a successful professional you need to follow a few steps.
- Undertake training. It is recommended to get specialized skills to realize the potential.
- Choose a niche of traffic drain.
- Purchase high-quality mobile proxies.
Open new frontiers for earning money on the Internet. Mastering the profession is not difficult. After a few classes, or after a time of self-study, you will get the primary skills that you can already realize.
Selection of sites and sources of traffic
An important stage is the choice of niche where you will send traffic, as well as sources from which to take this traffic. On the target request on the Internet you will be offered a lot of solutions. It is important to choose the most suitable one. Study the reputation of companies, its field of activity, the convenience of the interface and other indicators.
Tools for traffic arbitrage in social networks
To start earning, a specialist needs to make investments in acquiring access to a number of profile tools. In particular, to use popular services for analyzing.
Overview of popular services for analyzing and managing traffic
Below are services that help analyze and manage traffic. You can use any of them. Make your choice based not only on the reputation of the service, but also on your personal comfort of using its interface.
SolarWinds Network Bandwidth Analyzer. It includes a set of two solutions – modular (NetFlow Traffic Analyzer) and basic (Network Performance Monitor). When using the two packages together, you can get a complete set of tools that allow you to perform effective analysis.
WireShark. A network diagnostics solution that is relatively new on the market. The company quickly gained the trust of users.
Tcpdump. This analyzer works efficiently, copes with its task 100% and uses minimum resources. However, its functionality is rarely to one’s liking.
You can find other popular products as well. Remember that for an effective system it is worth connecting a proxy checker.
Services for working with offers
It is necessary to apply CPA in your work. These are networks that allow you to optimize the fee for display, click, completion of any action. Ads are placed by the owner of the site or blog (where the target action becomes active). Choose large and popular CPA networks. This will help to increase your professional level and adapt your strategy to the changing situation.
Tools for analytics
A large number of tools are used for analytics. The most popular ones are:
- Pixel.
- Google Analytics.
- HotJar.
While working with different accounts, you need access to multi-accounting. His will help to provide sim card hosting.
Automation of arbitrage: programs for managing advertising and tracking results
Social networks and traffic arbitrage help to earn users around the world. To do this, you need to get access to different programs for managing ads and tracking results. The most popular ones are presented in the table.
| Service | Number of ready integrations |
| Andata | 20+ |
| Aori | 15+ |
| Click.ru | 10+ |
| getUNIQ | 12+ |
| eLama | 18+ |
| Origami | 14+ |
| Alytics | 16+ |
| Marilyn | 20+ |
| K50 | 15+ |
Creating advertising campaigns: from idea to realization
To work effectively with traffic, it is necessary to develop an advertising campaign. An organized scenario of actions will help to effectively promote your product or website, increasing the number of clicks on links or banners.
Even if you do not have an expressive imagination, advertising strategies can be imitated from great marketers, big brands, favorite sites.
Common mistakes and how to avoid them
Arbitrage with no entry threshold. This profession requires investments. Of course, they are not so great and you can start with different amounts, but it is worth preparing for the waste.
Lack of pre-testing. Each methodology should be tested and tried.
Ignoring the opportunity to earn a high income. You can make money from traffic arbitrage and ensure a high standard of living. However, the dynamically developing sphere will be filled with specialists, and it is important to manage to get among them.
Recommendations for those who want to start their journey and succeed
Most importantly, don’t waste time! Start learning today, choose the best products for your work, practice. The modern world provides a lot of new solutions, and it is important to use each of them.
About the main thing: what is the profit?
It is difficult to estimate the amount of profit. Everything depends on your investments, both financial and moral. Many specialists, having started arbitration at home, have already opened their own companies. Others can earn 1000$ with minimal investment of time and effort. There is practically no limit for this profession.
Conclusions: who needs it and why?
If you are actively looking for a passive method of decent earnings, it is worth paying attention to this direction. Now you know how to earn on traffic arbitrage, what tools you need and where to start. It’s time to try a new direction for your development.
FAQ
1. What is traffic arbitrage in simple words?
- Traffic arbitrage is the reselling of traffic paying a percentage or flat fee for each targeted action.
2. Who are traffic arbitrageurs?
- Arbitrageurs are specialists who buy traffic and redirect it to the advertiser’s site, making a profit.
3. How to make money on traffic arbitrage?
- Basically, arbitrage is a process of reselling. If we draw an analogy, it can be compared to the purchase and further sale of any other physical item.
4. How long does it take to start earning from arbitrage?
- Earnings from arbitrage start quite quickly, but it takes time to grow financially. It is also worth remembering that the amount of earnings is proportional to the costs.
5. Is it possible to engage in arbitrage without a budget?
- Entering the profession requires a budget, at least for the purchase of the first traffic. The size of the budget is determined by you.
6. How to find profitable offers for an arbitrageur?
- Study the offers of providers of offers, familiarizing yourself with all the options on the market. After analyzing the offers, you will be able to determine the optimal amount.
7. What courses or resources will help me become an arbitrageur?
- You can master the profession on any online courses, webinars. You can also understand the peculiarities of arbitrage on your own. However, this will take more time.
